Farmers meet chefs: A dream come true - Pacific agritourism week 2015

Have you ever heard of Agri-Tourism in your own country? Yes that’s right, its agriculture and tourism put together. But a lot of the people in the Pacific have no clue; it’s a fairly new alias with a tricky meaning. Despite this pseudonym excitement has been building up in the days running to Pacific Community AgriTourism week. This is the first ever, and this excitement lingers in the air as it opens at the Sofitel hotel in Nadi today. The excitement is that AgriTourism could become the next biggest hash-tag on our streets. It is the next best thing for people in the tourism businesses. It is inspiring journalists and social media teams to run to tradeshows and exhibitions to tweet the Chefs’ latest introduction of local food taste buds.

But part of the game will have to be watched in the food courts of farmers of the Pacific Islands. The farmers and their food distributors will have to show what they can supply and how best they will produce to replace the 60% – 80% overseas imports of similar farm products that show up in the hospitality menus. Three things that would stand out though from this Pacific AgriTourism Week are quality, consistency of supply, and competitive price. In the making, this Pacific AgriTourism meet is taking the Chefs to farmers’ gardens and farms, and in return the farmers to the Chefs prep rooms. So, there is a sense of real equal partnership and a real time knowledge sharing to growing this sector. Pacific AgriTourism means business, and a lot of it.

See more via CTA's blog: http://blogs.cta.int/2015/06/29/farmers-meet-chefs-dream-come-true-pacific/