Toolkit: How to Amplify Your Digital Activism

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In today’s rapidly evolving digital landscape, the power of social media and online platforms cannot be overstated—especially when it comes to activism. Whether you’re a seasoned campaigner or just starting your journey in environmental advocacy, having the right tools and strategies is essential to creating impactful change. That’s where the Youth and Environment Europe (YEE) Digital Activism Toolkit comes in, supported by Climate Action Network and the EU DEAR programme.

If you aim to raise awareness, mobilise supporters, or influence policy, this toolkit will equip you to make a tangible impact. It delves in on important aspects of campaigning and digital spaces such as:

• Crafting a mission-driven campaign
• Mastering the Art of Storytelling
• Leveraging the SOSTAC Framework: Situation, Objectives, Strategy, Tactics, Action and Control
• Maximising social media impact
• Amplifying your campaign’s reach
• Evaluating and evolving your campaign

Check the toolkit below and dive into all the resources it provides.

More information about the DEAR project SPARK: https://dearprogramme.eu/project/spark-climact/