EYD2015 Toolkit for Stakeholders

The EYD2015 team at DG EuropeAid has prepared the following toolkit  to help you shape activities and brand them EYD2015.

At the moment the toolkit consists of the following materials which you can download from this group's library:

CONTENTS

1. Campaign Information and Material (Download this set of documents here):

PowerPoint Presentation on the EYD2015 campaign, including the rationale and objectives of the campaign, main elements, as well as ways for stakeholders to get involved

EYD2015 Fact Sheet A one page handout you can distribute to stakeholders covering the legal basis, objectives of the year, ways for stakeholders to get involved, as well as a list of thematic months

EYD2015 Political Messages & Thematic Months

EYD2015 Storytelling Guidelines Storytelling is the red thread of the EYD2015 campaign. Communication partners are invited to post their development stories on the website EuropeAid is preparing in order to inform, educate and engage with the general public about development cooperation. We hope these guidelines will help you prepare compelling, curiosity inciting material. 

Leaflet on the Capacity4dev.eu EYD2015 Stakeholders group, including a section on the EYD2015 stakeholders group You are welcome to distribute it to other stakeholders interested to stay up to date on the EYD2015 campaign.

Download the above documents here

2. Background Documentation on EU Development Cooperation 

2014 Annual Report on the European Union’s development and external  assistance policies and their implementation in 2013 (in 24 EU languages) Hard copies of the 2013 report can be ordered from the EU Bookshop and will soon be available through the EU Bookshop for the 2014 report as well. (Download here)

The "Fighting poverty in a changing world" brochure, available in 24 EU languages, provides an overview of EU development cooperation. The brochure is targeted at the general public. It is a part of a series that explains what the EU does in different policy areas, why the EU is involved and what the results are. Hard copies of this publication can be ordered from the EU Bookshop (Download here)

Material on EU development cooperation results (Download this set of documents here)

• Brochure on the EU's contribution towards the Millenium Development Goals, available in 24 EU languages. It presents key results from European Commission programmes and includes useful statistics. Different language versions can be downloaded at the following link, and hard copies  can also be ordered from the EU Bookshop:  http://bookshop.europa.eu/en/eu-contribution-to-the-millennium-development-goals-pbMN0213293/EU Contribution to the MDGs information sheet 

• PowerPoint presentation on Communicating Results for Development, including figures on EU Development Aid, presentation of main actors in EU development aid, aid delivery methods, challenges and an overview of communication tools and materials available for further reading. You are welcome to use it and adapt it as needed for your own communication activities. (Download here)

• One page chart  with statistics on the EU contribution to the Millennium Development Goals, presenting key results from European Commission programmes 2004-2012

(Download this set of documents here)

3. Visual Identity (Download the visual identity files here)

1. Guidelines for branding your materials 
2. Motto
3. Emblem

4.Social Media (Download the material on social media here)

1. Social Media Guidelines for the EYD2015
2. Social Media Posting – One Pager to Distribute to Partners
3. Top Tips for Facebook
4. Top Tips for Twitter

5. Web: Guidelines on EYD Website (Download the guidelines here)